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Olive Young |
[Alpha Biz= Reporter Kim Jisun] CJ Olive Young announced on the 4th that it has introduced a free direct bus service called "Olive Young Express" for foreign visitors, operating from Incheon International Airport to Myeongdong three times a day as of the 1st of this month.
The bus departs daily from Terminal 1 of Incheon Airport at 9:00 AM, 1:30 PM, and 6:00 PM, and stops in front of the Haewoon Center in Myeongdong.
The service is available exclusively to foreign customers who make reservations through the travel and leisure platform Klook. After booking, passengers will receive a QR code for boarding.
Benefits for passengers include a free monthly K-beauty popular product and Olive Young vouchers that offer perks at six Olive Young stores in Myeongdong. The Olive Young Express will operate for six months until January 31 of next year.
Olive Young estimates that 7 out of 10 foreign tourists visiting South Korea in the first half of this year visited their stores.
According to the Korea Tourism Knowledge Information System, 6 million foreign visitors came to South Korea for tourism in the first half of this year, and Olive Young reported that 4 million of these tourists visited their stores.
AlphaBIZ Kim Jisun(stockmk2020@alphabiz.co.kr)
