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Photo: Yanolja |
[Alpha Biz= Reporter Kim Sangjin] Yanolja Group will integrate Yanolja Platform and Interpark Triples by the end of the year. The goal is to create a mega platform in the global travel and leisure market by merging B2C platform organizations.
On the 19th, Yanolja Group announced its B2C platform business vision and medium-to-long-term strategy, which includes the integration of Yanolja Platform and Interpark Triples.
The new integrated organization aims to build the "NOL Universe," an ecosystem where users can enjoy all aspects of daily life. By combining the extensive experience and expertise of both platforms, Yanolja intends to maximize synergy, expand into cross-border services, and innovate customer experiences through AI-driven hyper-personalization. The strategy includes preparing for upcoming interface changes and strengthening global market leadership.
Yanolja acquired Interpark Triples, which includes Interpark's ticketing and tour divisions, in 2021. Interpark Triples is a separate entity from Interpark Commerce, which was acquired by Qoo10.
AlphaBIZ Kim SangJin(letyou@alphabiz.co.kr)
