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[Alpha Biz=(Chicago) Reporter Kim Jisun] This year, 1.26 million Naver blogs were newly created. There were 240 million blog posts published.
Naver said it has released the '2023 My Blog Report', which contains blog data and trends like this.
Naver Blog, which celebrated its 20th anniversary this year, has focused on strengthening trust with users by focusing on the nature of the service called text-based record space. As a result, Naver blog has established itself as an 'online diary' that can record one's thoughts more honestly, capturing users in their 10s and 20s.
The Naver blog has attracted a large number of new users in their 10s and 20s who pursue "fresh" by conducting challenges on various topics to help users make a habit of recording their daily lives every day.
Naver conducted the "Check-in Challenge," which records the location of this year's visit, drawing more than 2.3 million participation in about four months (May 22 to September 29). 80% of 1030 participants and 64% of new participants participated in the challenge.
Naver Blog plans to enhance the service by strengthening the community around the 'neighbor' relationship that shares deep tastes and interests. Naver will help text-based blog creators grow one step further through short-form videos with the launch of its short-form service "clip" this year.
AlphaBIZ 김지선(stockmk2020@alphabiz.co.kr)
